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Tasmania Declared The Country’s Sexiest State Of 2025

The sexiest locations across Australia have been determined, and Tasmania has beaten Queensland and New South Wales to become Australia’s Sexiest State.

Adult retailer Lovehoney has used sales data from 2024 to determine the sexiest locations in Australia.

South Australia’s Port Pirie takes the cake as Australia’s Sexiest City! The town of just 7,500 residents has purchased more sex toys and accessories per capita than any other postcode. 

Despite Tassie claiming only one postcode in the top 10, final rankings show that the nation’s smallest state comes out on top when it comes to a statewide assessment. 

Purchasing more accessories and toys per capita than any other state or territory, Tasmania beats out Queensland and New South Wales to become Australia’s Sexiest State. 

Not everyone can be a winner, though - New South Wales’ Anna Bay has been crowned the least sexiest location, with Victoria’s own Melton and Daylesford joining the not-so-hot list. 

The other postcodes joining the Sexiest Locations Top 10 are:

  1. Airlie Beach, QLD
  2. Port Hedland, WA
  3. Branxton, NSW
  4. Mount Isa, QLD
  5. Mundijong, WA
  6. Karratha, WA
  7. Mudgee, NSW
  8. Whyalla, SA
  9. Burnie, TAS