The Project

Episodes
Video Extras
Watch 10 LIVEArticles
More
Back

Beloved Free Commuter Newspaper mX Back For A Special One-Off Edition

Beloved Free Commuter Newspaper mX Back For A Special One-Off Edition

The free commuter newspaper mX is being brought back for a special Black Friday edition, so commuters can flick through deals while travelling to their destination.

Myer and News Corp have teamed up to bring back a special edition of the much-loved afternoon newspaper.

The 32-page special will be produced by News Corp’s content marketing agency Suddenly, and will feature Black Friday deals for several categories such as fashion, beauty, toys and home appliances,

“The Suddenly team are the experts in creating human connection through content for some of Australia’s biggest retailers,” Mike Connaghan, News Corp’s managing director for commercial content, said.

“That experience makes Suddenly the natural content creation partners for this very special edition of mX for Myer, bringing back an icon of the publishing world for one of Australia’s most iconic retailers this Black Friday.”

Jessica Gilby, national head of retail and digital growth at News Corp Australia said Black Friday is the “biggest shopping period of the year”, and consumers are “looking for guidance” on how to “find the best deals and value for money”.

“This special issue of mX takes the stress out of Black Friday and Cyber Monday for commuters by highlighting the best deals so they can be confident in their purchase decisions,” she said.

It’s the second time this year mX has been brought back, with a special edition released in Melbourne for two days in a collaboration between News Corp and the city’s RISING festival.

First published in 2001, the afternoon newspaper was a staple of public transport journeys until 2015, when News Corp ceased publication.

Image: AAP/News Corp/mX

LinkedIn Says It’s Too Boring To Be Included In Government’s Social Media Ban
NEXT STORY

LinkedIn Says It’s Too Boring To Be Included In Government’s Social Media Ban

    Advertisement

    Related Articles

    LinkedIn Says It’s Too Boring To Be Included In Government’s Social Media Ban

    LinkedIn Says It’s Too Boring To Be Included In Government’s Social Media Ban

    LinkedIn has told a senate committee it is too boring to be included in the government’s proposed age ban on social media.
    Push To Change Lending Rules To Help First Home buyers

    Push To Change Lending Rules To Help First Home buyers

    It's never been harder than it is right now for first-home buyers to get a foot in the property market, but now, there’s a new push to tear up the bank's rulebook, in an effort to even the playing field.
    Teacher Accidentally Feeds Kids Dog Food During Class Party

    Teacher Accidentally Feeds Kids Dog Food During Class Party

    A teacher from the US accidentally fed nearly a dozen students beef-flavoured dog treats during a class party, sending one child to a doctor.
    Mum Confesses She Regularly Takes Baths When Working From Home

    Mum Confesses She Regularly Takes Baths When Working From Home

    A mum has caused a stir online after confessing she regularly takes baths and goes to the shops when she’s working from home.
    Barry Keoghan Set To Play Ringo Starr In Beatles Biopic

    Barry Keoghan Set To Play Ringo Starr In Beatles Biopic

    Ringo Starr has revealed that Barry Keoghan is taking drum lessons in preparation for his role in the upcoming four-part Beatles biopic.