Mars brand confirmed it would not be making an appearance this festive season as the company struggles against cost pressures and supply challenges.
“Our Celebrations products are imported from Europe, and like many Australian businesses importing products from overseas, we’re experiencing rising cost pressures and supply challenges,” a Mars spokesman told 2GB on Thursday.
“We’ve made the difficult decision to discontinue Celebrations in Australia.”
Celebrations have been a gift-giving staple since 1997 when they first appeared on shelves, but there might be hope for 2025.
“We know Celebrations is a much-loved brand, so we’re currently reviewing options to reintroduce Celebrations in 2025,” the spokesman said.
